Privacy Policy

Privacy Policy

Farleys House & Gallery Ltd understands that your privacy is important to you and that you care about how your personal data is used and shared online. We respect and value the privacy of everyone who visits this website www.farleyshouseandgallery.co.uk (“Our Site”) and will only collect and use personal data in ways that are described here, and in a manner that is consistent with Our obligations and your rights under the law.

Please read this Privacy Policy carefully and ensure that you understand it. Your acceptance of Our Privacy Policy is deemed to occur upon your first use of Our Site. If you do not accept and agree with this Privacy Policy, you must stop using Our Site immediately.

1. Definitions and Interpretation
In this Policy the following terms shall have the following meanings:

“Account” means an account required to access and/or use certain areas and features of Our Site;

“Cookie” means a small text file placed on your computer or device by Our Site when you visit certain parts of Our Site and/or when you use certain features of Our Site. Details of the Cookies used by Our Site are set out in section 13, below;

“Cookie Law” means the relevant parts of the Privacy and Electronic Communications (EC Directive) Regulations 2003;

“Personal Data” is defined by the General Data Protection Regulation (EU Regulation 2016/679) (the “GDPR”) and the Data Protection Act 2018 (collectively, “the Data Protection Legislation”) as ‘any information relating to an identifiable person who can be directly or indirectly identified in particular by reference to an identifier’. Personal data is, in simpler terms, any information about you that enables you to be identified. Personal data covers obvious information such as your name and contact details, but it also covers less obvious information such as identification numbers, electronic location data, and other online identifiers.

“We/Us/Our” Means Farleys House & Gallery Ltd, managing agents for Farleys House, Gallery & Garden, the Lee Miller Archives and The Penrose Collection. A company registered in England under No.1339880 whose registered address is Burgh Hill House, Chiddingly, Nr. Lewes, East Sussex BN8 6JF and main address of business trading is: Farleys House, Farley Farm, Muddles Green, Nr. Lewes, East Sussex BN8 6HW

2. Information About Us
2.1 Our Site, wwwfarleyshouseandgallery.co.uk is owned and operated by Farleys House & Gallery Ltd a limited company registered in England under 1339880, whose registered address whose registered address is Burgh Hill House, Chiddingly, Nr.Lewes, East Sussex BN8 6JF and main address of business trading is: Farleys House, Farley Farm, Muddles Green, Nr. Lewes, East Sussex BN8 6HW. Our VAT number is GB 315507969.
2.2 We are regulated by Information Comissioner’s Office ‘ico’ and monitored by Security Metrics
2.3 Our Data Protection Officer is Ami Bouhassane, and can be contacted by by post at Farleys House, Farley Farm, Muddles Green, Nr. Lewes, East Sussex BN8 6HW.

3. What Does This Policy Cover?
This Privacy Policy applies only to your use of Our Site. Our Site may contain links to other websites. Please note that We have no control over how your data is collected, stored, or used by other websites and We advise you to check the privacy policies of any such websites before providing any data to them.

4. What Data Do We Collect?
Depending upon your use of Our Site, We may collect some or all of the following personal and non-personal data (please also see section 13 on Our use of Cookies and similar technologies and Our Cookie Policy.
4.1 Name
4.2 Gender
4.3 contact information such as email addresses and telephone numbers;
4.4 demographic information such as post code, preferences and interests;
4.5 financial information such as credit / debit card numbers;
4.6 IP address;
4.7 web browser type and version;
4.8 operating system;
4.9 a list of URLs starting with a referring site, your activity on Our Site, and the site you exit to;

5. How Do We Use Your Data?
5.1 All personal data is processed and stored securely, for no longer than is necessary in light of the reason(s) for which it was first collected. We will comply with Our obligations and safeguard your rights under the Data Protection Act 1998 or GDPR at all times. For more details on security see section 7, below.
5.2 Our use of your personal data will always have a lawful basis, either because it is necessary for Our performance of a contract with you, because you have consented to Our use of your personal data (e.g. by subscribing to emails), or because it is in Our legitimate interests. Specifically, We may use your data for the following purposes:
5.2.1 Providing and managing your access to Our Site;
5.2.2 Supplying Our products and services to you (please note that We require your personal data in order to enter into a contract with you);
5.2.3 Personalising and tailoring Our products and services for you;
5.2.4 Replying to emails from you;
5.2.5 Supplying you with emails that you have opted into (you may unsubscribe or opt-out at any time by selecting opt out at the bottom of the email.
5.2.6 Analysing your use of Our Site and gathering feedback to enable Us to continually improve Our Site and your user experience;
5.2.7 Tracking the location from where people have travelled from when coming to Farleys House & Gallery.
5.3 With your permission and/or where permitted by law, We may also use your data for marketing purposes which may include contacting you by email with information, news and offers on Our products and services. We will not, however, send you any unsolicited marketing or spam and will take all reasonable steps to ensure that We fully protect your rights and comply with Our obligations under the Data Protection Act 1998 or GDPR and the Privacy and Electronic Communications (EC Directive) Regulations 2003.
5.4 You have the right to withdraw your consent to Us using your personal data at any time, and to request that We delete it.
5.5 We do not keep your personal data for any longer than is necessary in light of the reason(s) for which it was first collected. Data will therefore be retained for the following periods (or its retention will be determined on the following bases):
5.5.1 Mailing list data that you opt into will be retained for 5 years.
5.5.2 Anonymous data will be retained for only as long as it is necessary.
5.5.3 If connected to a sale the invoice information on the order required by HMRC for our accounts will be retained for 7 years in order to comply with tax & business audit regulations.

6. How and Where Do We Store Your Data?
6.1 We only keep your personal data for as long as We need to in order to use it as described above in section 6, and/or for as long as We have your permission to keep it.
6.2 The majority of our data will only be stored in the UK. The non personal statistical information collected by Google Anayltics is stored in America.
6.3 Data security is very important to Us, and to protect your data We have taken suitable measures to safeguard and secure data collected through Our Site.
6.4 Steps We take to secure and protect your data include:
6.4.1 Password, malware and SiteLock protection.

7. Do We Share Your Data?
7.1 We may share your data with the entities managed by us (Lee Miller Archives, The Penrose Collection, Farleys House & Gallery). This includes Our subsidiaries.
7.2 We may sometimes contract with third parties to supply products and services to you on Our behalf. These may include payment processing, delivery of goods, search engine facilities, advertising, and marketing. In some cases, the third parties may require access to some or all of your data. Where any of your data is required for such a purpose we will take all reasonable steps to ensure that your data will be handled safely, securely, and in accordance with your rights, Our obligations, and the obligations of the third party under the law.
7.3 We may compile statistics about the use of Our Site including data on traffic, usage patterns, user numbers, sales, and other information. All such data will be anonymised and will not include any personally identifying data, or any anonymised data that can be combined with other data and used to identify you. We may from time to time share such data with third parties such as prospective investors, affiliates, partners, and advertisers. Data will only be shared and used within the bounds of the law.
7.4 In certain circumstances, We may be legally required to share certain data held by Us, which may include your personal data, for example, where We are involved in legal proceedings, where We are complying with legal requirements, a court order, or a governmental authority.

8. What Happens If Our Business Changes Hands?
8.1 We may, from time to time, expand or reduce Our business and this may involve the sale and/or the transfer of control of all or part of Our business. Any personal data that you have provided will, where it is relevant to any part of Our business that is being transferred, be transferred along with that part and the new owner or newly controlling party will, under the terms of this Privacy Policy, be permitted to use that data only for the same purposes for which it was originally collected by Us.
8.2 In the event that any of your data is to be transferred in such a manner, you will be contacted in advance and informed of the changes. When contacted you will, be given the choice to have your data deleted or withheld from the new owner or controller.

9. How Can You Control Your Data?
9.1 In addition to your rights under the GDPR, set out in section 4, when you submit personal data via Our Site, you may be given options to restrict Our use of your data. In particular, We aim to give you strong controls on Our use of your data for direct marketing purposes such as the ability to opt-out of receiving emails from Us which you may do by unsubscribing using the links provided in Our emails and at the point of providing your details.
9.2 You may also wish to sign up to one or more of the preference services operating in the UK: The Telephone Preference Service (“the TPS”), the Corporate Telephone Preference Service (“the CTPS”), and the Mailing Preference Service (“the MPS”). These may help to prevent you receiving unsolicited marketing. Please note, however, that these services will not prevent you from receiving marketing communications that you have consented to receiving.

10. Your Right to Withhold Information
10.1 You may access certain areas of Our Site without providing any data at all. However, to use all features and functions available on Our Site you may be required to submit or allow for the collection of certain data.
You may restrict Our use of Cookies. For more information, see section our cookie policy

11. How Can You Access Your Data?
You have the right to ask for a copy of any of your personal data held by Us (where such data is held). Under the GDPR, no fee is payable and We will provide any and all information in response to your request free of charge. Please contact us for more details, or using the contact details below in section 13.

12. Our Use of Cookies
Our Site may place and access certain first party Cookies on your computer or device. First party Cookies are those placed directly by Us and are used only by Us. We use Cookies to facilitate and improve your experience of Our Site and to provide and improve Our products and services. In addition, Our Site uses analytics services provided by Google Analytics, which also use Cookies. Website analytics refers to a set of tools used to collect and analyse usage statistics, enabling Us to better understand how people use Our Site. For more details, please refer to Our Cookie Policy.

13. Contacting Us
If you have any questions about Our Site or this Privacy Policy, please contact Us by telephone on 01825 872 691, or by post at Farleys House & Gallery Ltd, Farleys House, Farley Farm, Muddles Green, Nr. Lewes, East Sussex BN8 6HW. Please ensure that your query is clear, particularly if it is a request for information about the data We hold about you (as under section 11, above).

14. Changes to Our Privacy Policy
We may change this Privacy Policy from time to time (for example, if the law changes). Any changes will be immediately posted on Our Site and you will be deemed to have accepted the terms of the Privacy Policy on your first use of Our Site following the alterations. We recommend that you check this page regularly to keep up-to-date.